The G.W. Jones Exchange Bank will strive to continue as a profitable and competitive banking organization while maintaining and increasing its net worth. It will have as a general goal to engage in activities that will create new service, retain customers, and be sensitive and responsive to individual customer needs.

The purpose of the G.W. Jones Exchange Bank is to provide service to bank customers, jobs for its employees, improve the welfare of the citizens in its service area, establish adequate capital to protect the customers of the bank, and to provide financial growth for its stockholders.

It is believed that in order to carry out this purpose the G. W. Jones Exchange Bank must grow in order to serve its customers or lose its market position, it must also be profitable enough to survive against its competition. Profit and good service to customers are equally important.